INDIANAPOLIS (April 13, 2016) – This week Marsh Supermarkets has reduced prices on more than 1,800 of the items most regularly purchased by its customers as part of its commitment to make shopping for the best in fresh food more affordable.
This price-reduction initiative is part of a new Marsh campaign called “Better Food Now Has a Better Price”. “Our customers tell us our fresh foods are the best in the market and now we are making our most popular grocery items even more affordable,” said Tom O’Boyle, Marsh’s Chairman and CEO. “We want to help our customers access our quality and selection at even better prices.”
Marsh’s lower-priced items are highlighted in ads, as well as in stores with shelf tags and signage and are available for home delivery and curbside pickup via their online shopping partner Instacart.
About Marsh Supermarkets
Headquartered in Indiana, Marsh operates 72 Marsh Supermarkets and O’Malia Food Markets in Indiana and Ohio, with 38 Indiana pharmacy locations. Marsh was the first grocery store in the world to use electronic scanners to ring up purchases, and today it’s the first retailer in the U.S. to use beacon technology – which uses geolocation to send coupons to shoppers’ smartphones while they’re in the store – in all of its stores.